FAQ

SEO (Search Engine Optimization) is the process of improving your website’s visibility on search engines like Google. It helps increase organic traffic, which leads to more visibility, credibility, and potential sales.

SEO is a long-term strategy. You may start seeing improvements in 3 to 6 months, but significant results typically take 6 to 12 months, depending on competition and keyword difficulty.

SEO focuses on organic traffic through keyword optimization and content improvement, while PPC (Pay-Per-Click) is paid advertising that brings immediate but temporary traffic.

Keywords are the terms people use when searching for information online. Optimizing for relevant keywords helps your site rank higher, attracting the right audience.

No legitimate SEO service can guarantee first-page rankings. Search algorithms are complex and constantly changing, and many factors are beyond control, like competitors’ actions.

Yes, SEO works for most businesses. However, the strategy will differ based on your industry, competition, and goals. A proper SEO audit will reveal what needs improvement.

Off-page SEO focuses on external signals such as backlinks (links from other websites to yours), social media marketing, and online reputation, which impact search engine rankings.

Backlinks are crucial for SEO as they show search engines that your site is credible. High-quality, relevant backlinks from authoritative sites can significantly improve your ranking.

A technical SEO audit involves reviewing your website’s technical aspects, such as site speed, mobile-friendliness, site structure, and security (HTTPS). It ensures that search engines can easily crawl and index your site.

Google prioritizes mobile-friendly websites, meaning if your site isn’t optimized for mobile devices, you could lose rankings. Ensuring a responsive design improves user experience and SEO.

Local SEO focuses on optimizing your online presence to attract customers from local searches. It includes managing your Google Business Profile, local citations, and getting reviews.

Yes, SEO is an ongoing process. Competitors are always optimizing, and search algorithms frequently change. Consistent updates and maintenance are essential for staying competitive.